Direct Email Marketing
Simply sending mass newsletters or emails to contact list is no longer effective (was it ever?).
However, email marketing can still be very effective and especially considering the low cost, as long as it is done right. Emails need to be personalised, your contact databases need to be segmented and your message needs to be targeted.
The advantages to direct emailing are:
- Can be very cost effective
- Fast to set-up
- Easy to personalise
- Daydream’s Newsletter Manager allows our clients to manage their own campaigns without any additional cost
The Internet Marketing Mix
> Web Design and Development > SEO and Search Engine Optimisation > PPC and Google Adwords > Social Media Marketing > Link Generation > Email Marketing > Online Advertising > Viral Marketing > Multi Channel Marketing
